Understand your options before you invest.
Use these practical guides to decide how much support you need, review your advertising account and prepare for a useful consultation with Jim.
Start with these guides
Management or consulting?
Compare having Jim manage campaigns with getting guidance while you run the account yourself.
Google Ads audit checklist
Review key account areas before making changes: search intent, settings, budget use, landing pages and measurement.
Pricing & packages
See management fees by ad spend, account setup, one-time audit fees and hourly or monthly consulting.
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Prepare for a useful consultation
Bring your website address, monthly advertising budget, target locations and a short description of your services. If you already use Google Ads, identify the result that matters most: useful calls, quote requests, booked appointments or another customer action.
Write down what concerns you. For example: irrelevant calls, spend without inquiries, unclear reports, a landing page visitors abandon, or uncertainty about what to change yourself.
You do not need to send passwords. Any detailed account work should use the platform’s account-access permissions.
Request your free consultation.
Tell Jim about your business, monthly advertising budget and the support you need. Your free initial consultation is a conversation about fit and next steps.
Work directly with Jim Slaton.
936-776-8645
jim@jimslatonconsulting.com
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Find the right next step
Understand the account
A paid Google Ads account audit can identify account priorities. A complex review can include tracking and conversion issues.
Improve the destination
Explore landing pages and WordPress design when your website does not make the service or next action clear.
Improve the measurement
Review conversion tracking and lead reporting when clicks, calls and forms do not tell a consistent story.
Questions before you start
Are these guides a substitute for an account audit?
No. The guides explain concepts and review areas. A paid account audit examines your particular account and is a separate service.
Can I ask Jim to walk me through the checklist?
Yes. Consulting can help you review your own account and decide on next changes. Hourly consulting is $150, or $300/month for two hours.
Where can I learn how the service works?
Read How Working With Jim Works for the consultation, scope, access and billing process.